Eyewa

Your Vision, Our Mission in the Middle East.

UX Audit

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UI Design

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UX Design

Project info

Eyewa & Atom6 Studio

A key to success in Eyewa's journey was the emphasis placed on UX design from day one. The e-commerce website underwent a complete audit, and all the best practices were implemented, supplemented by ideas and features from a host of high-conversion e-commerce and payment platforms.

We integrated ideas from companies similar to Eyewa, as well as those with specific features that resonated with their business model. With this combination, we managed to improve all the main features of an e-commerce site such as the checkout flow, menu, search, homepage, product page, and much more, always prioritizing ease of use and the purchase flow.

Founded in 2017, Eyewa was the fastest-growing omni-channel eyewear company in the Middle East, having a clear mission to provide access to quality eyewear at unmatched value by creating and curating the right designs for the region. Eyewa has since become one of the largest e-commerce platforms in their market and now has 50+ stores worldwide.

Client Needs
Enhance user experience and increase user retention

Client Had
App looks great but low conversion

A6 Digital Product Methodology
A6 Audit / A6 Sky Rocket / UX Design / UI Design